1968 Brand Changes

1968 Brand Changes

TORONTO STEELHEADS

Last season, as part of Canada’s centennial celebration, each Canadian team had added the centennial logo to their jerseys for the season. Steelheads’ owner, Jerry Anderson, loved the leaf so much, that he wanted to make it a part of the uniform full time. Of course, they couldn’t just use the centennial logo, so a leaf based on one of the rejected Canadian flags from 1965 was added to the sleeves of the jerseys. Now that would not be the only change. The primary logo got a refresh with the leaf being added in between the fish and the “T”. The style of the ”T” was changed to be bolder, and the smaller details of the steelhead were adjusted with the update. 

The new logo appears as the first helmet logo for the team, although without the steelhead. As for the Jerseys, the maple leaf was added to both sleeves of the home and away jerseys, the silver numbers on the home jersey were changed to white for greater contrast, and the double silver stripe was changed to a silver stripe and white stripe on the home jersey. 

Another notable change is that the Hamilton Steelers Alternate jersey will no longer be worn by the team as they will move forward with just two jerseys next season. 

BOSTON INDEPENDENTS

Along with the 50th McCallister Cup, Boston will also be celebrating their 50th season of competition. They will celebrate this with an anniversary patch on the right side of the chest. The patch is similar to that of the Royals and Gold Stars before that with a 50 mixed with an element in their logo. For Boston, this was their “I” within the logo, but they also added “B.F.C” to the “I” which stands for the team’s original name “The Boston Football Club”.